VIETBABY HCM 2026 WELCOMES OVER 30,000 VISITORS
After four exciting days at the Saigon Exhibition and Convention Center (SECC), Ho Chi Minh City, VIETBABY HCM 2026 successfully concluded with more than 30,000 visitors, once again demonstrating its strong appeal to both industry professionals and families interested in the mother and baby sector.
Co-organized by COEX and SEGE Fairs, the Vietnam International Maternity, Baby & Kids Fair took place from June 4 to 7, 2026, marking its 13th edition in Ho Chi Minh City. The exhibition was supported by Eva as the Media Partner and Green SM as the Official Transportation Partner.

This year, the exhibition brought together more than 450 brands from 18 countries and territories, with 166 exhibitors across 408 booths. The event was held alongside the Vietnam International Education Fair – VIETEDU HCM 2026, creating a comprehensive platform for families, businesses, and individuals interested in both the mother & baby and education sectors.
More Than 450 Local and International Brands Participated
Throughout the exhibition, visitors had the opportunity to explore a wide range of products and services for pregnant women, mothers, babies, and children. The event welcomed exhibitors from Germany, Australia, South Korea, Japan, Singapore, and many other countries. Many international and local brands chose VIETBABY HCM 2026 as a platform to launch new products, meet customers, and expand their business networks in Vietnam.
Some of the notable brands participating in the exhibition included Moazbebe, MOOIMOM, Baby Brezza, Momcozy, Hegen, Pigeon, Mustela, HiPP, Bellamy’s Organic, a2 Milk, Kabrita, Joie, Britax, Maxi-Cosi, Globber, and many others across various mother and baby product categories. The exhibition also featured major importers and distributors such as TNCL, YODEE, Tran Gia, SNB Distribution, DYB, ANC Vietnam, Motherswork, Phan Nguyen, Chatude Global, and Masterbee, as well as healthcare and pharmaceutical companies including SOHACO, Starmed, and CVI Pharma.
Diverse Experience Activities Attracted Visitors
In addition to product displays, a wide range of visitor activities was one of the highlights of VIETBABY HCM 2026. Throughout the event, visitors enjoyed stage programs, interactive activities, workshops, and gift programs organized by both the Organizers and participating brands. The complimentary Photobooth area continued to attract many families who wanted to capture memorable moments during their visit.
To enhance the experience for families with young children, the Organizers also provided a range of visitor facilities, including a Nursing Room for mothers and babies, a Rest & Coffee area with complimentary coffee, and a free stroller rental service. These facilities received positive feedback from visitors and helped create a more comfortable and convenient exhibition experience. The special “Gifts for Pregnant Mothers” program, organized in collaboration with Femfresh, continued to receive strong interest from visitors. Interactive activities at exhibitor booths also contributed to the lively atmosphere throughout the exhibition.
Promoting Business Connections and Partnership Opportunities
Beyond being a destination for consumers, VIETBABY HCM 2026 also served as an effective networking platform for businesses in the mother and baby industry. Through various business matching activities organized during the exhibition, many companies had opportunities to meet buyers, agents, distributors, and potential business partners. The Buyer Lounge continued to play an important role in connecting local and international businesses, helping improve business networking opportunities directly at the event.
In addition, international trade promotion organizations such as KOTRA and KOCCA participated through the Korean Pavilion, providing opportunities for international companies to explore the Vietnamese market and build new connections. Specialized seminars supported by Shopee and TikTok Shop also attracted strong interest from businesses and sellers, helping participants stay updated on digital commerce trends and explore new growth opportunities.
Strengthening Its Position as a Leading International Mother & Baby Exhibition
According to the Organizers, the positive results achieved this year provide strong motivation to further improve the exhibition, expand its scale, and deliver even greater value to both businesses and visitors in the coming years.

With more than 30,000 visitors, over 450 participating brands, and a wide range of experience activities, networking programs, and business opportunities, VIETBABY HCM 2026 concluded successfully and once again reaffirmed its position as one of Vietnam’s leading international exhibitions for the mother and baby industry.
Upcoming Exhibition Schedule
Hanoi
October 15–18, 2026
Vietnam Exposition Center (VEC)
Ho Chi Minh City
June 3–6, 2027
Saigon Exhibition and Convention Center (SECC)


